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Getting Started with IQOS

Getting Started with IQOS

Let’s start with the basics: IQOS is a new alternative to smoking and vaping for adults (21+) who otherwise would continue to smoke cigarettes or use another nicotine product. IQOS uses HEATCONTROL TECHNOLOGY™ to heat tobacco from the inside, not burn it. That means you get the real taste and satisfaction of tobacco without fire and ash.

IQOS ORIGINALS

Which HEETS is Right for You?

HEETS come in five varieties: Bronze, Red, Amber, Green, and Blue. Each has a unique combination of characteristics—cooling (menthol), aroma, intensity, and body—to appeal to different tastes. Keep reading to determine which HEETS might be best for you.

HEETS

The Science Behind a Better Way to Enjoy Tobacco

Meet IQOS, a groundbreaking alternative to conventional cigarettes that provides real tobacco taste and satisfaction. It’s a revolutionary product that’s changing the way we think about tobacco.

News

5 Tips for a Better IQOS Experience

We’ve pulled together a handful of tips to ensure your experience with IQOS is the best it can be.

How To

How Should I Clean My IQOS?

Congratulations. By coming here, you have taken an important step toward extending the life and quality of your IQOS device.

How To

Discover a New Way to Enjoy Tobacco

IQOS (pronounced EYE-kohs), is an innovative, rechargeable device, but instead of burning tobacco or vaporizing e-liquid, it heats real tobacco.

News

Caring for Your IQOS Blade

If your IQOS device is broken and you are looking to replace the heating blade under warranty.

Promotions and Services

IQOS is the first and only tobacco heating system authorized by the US FDA as a Modified Risk Tobacco Product.*

*This does not mean that IQOS is risk-free or that the FDA has approved or endorsed IQOS.