5 Tips for a Better IQOS Experience

10/1/2024

We’ve pulled together a handful of tips to ensure your experience with IQOS is the best it can be. 

1. Turn on the holder before you insert the HEETS stick.

First, press the power button on the holder so the device begins to warm up. With the blade already slightly heated, it may be easier to insert the stick—and the tobacco will start heating on contact.

2. Gently knead the stick before use.

Gently knead the HEETS stick with your fingertips before inserting it into the holder. Give it a try and see if it works for you.

3. Never twist the stick inside the holder.

Do not twist when inserting the stick and do twist not when removing it. Twisting the tobacco stick risks breaking the heating blade. (If you do break the blade, see our article about the broken blade here.)

4. Slide the cap upward.

After the session is over, don’t rush to pull the tobacco stick out of the holder. First, slide the cap upward. Only then should you carefully remove the stick. Failure to do so makes it more likely that tobacco residue will fall out and remain in the holder. If that happens, no need to worry; simply clean your IQOS following the care instructions.

5. Clean your device after every 20 HEETS sticks (that’s one pack).

To enjoy an optimal taste experience and preserve the quality of your IQOS, it’s important to clean your device regularly. This will also prevent tobacco residue from accumulating in the device, which could negatively affect the intensity of the tobacco experience. 

We recommend you clean your IQOS every time you finish a pack of HEETS—or after 20 HEETS sticks. Be sure to only use the brush and cleaning sticks included in your kit. Unauthorized objects could damage the device. 

The cleaning process is easy: watch a how-to video below for step-by-step instructions.

IQOS is the first and only tobacco heating system authorized by the US FDA as a Modified Risk Tobacco Product.*

*This does not mean that IQOS is risk-free or that the FDA has approved or endorsed IQOS.