Discover IQOS ILUMA i Technology & Feature

Header showing new IQOS ILUMA i and IQOS ILUMA i Prime devices with the tagline “innovative, intelligent, and imaginative.”

Touch Screen

Check device status and customise your tobacco experience with a simple touch.

Pause Mode

Conveniently pause your tobacco experience for up to 8 minutes and resume where you left off*.

FlexPuff

Adapts to your pace and may provide 4 extra puffs**.

FlexBattery

Make the most of your Holder's battery with Eco Mode or Performance Mode. Prolong your holder battery lifespan by up to one year*** or get up to 3 consecutive uses****.

Auto Start

Heating starts automatically when you insert the SMARTCORE^TM TEREA stick.

_{* Only available in Performance Mode, during the first 3 minutes or 8 puffs of the experience.}

_{When pause is activated, Performance Mode gives you up to two consecutive experiences and pause is available only for one of the them.}

_{**FlexPuff activation and number of puffs depend on individual usage patterns, thus extra puffs might not apply to all adult consumers and/or experiences. FlexPuff does not activate when pause is used.}

_{*** Only when fully used on Eco Mode throughout the lifespan of the holder and may vary depending on personal consumption.}

_{**** Only available in Performance Mode when pause is not activated.}

IQOS ILUMA i PRIME

IQOS ILUMA i PRIME comes in a new design that uses anodized aluminum combined with a refined texture wrap. It’s available in four colours and can be customised with unique accessories offering you hundreds of ways to express yourself.