Why wait?
Get started with your IQOS smoke-free journey now.
Borrow IQOS for 14 days without hassle.
*term & condition applied
What is
IQOS?
What is IQOS?
IQOS is a smoke-free alternative
to cigarettes. Enjoy real tobacco
satisfaction, with no tar1, no ash
and no smoke smell.
IQOS is a smoke-free alternative to cigarettes. Enjoy real tobacco satisfaction, with no tar, no ash and no smoke smell.
1 Tar is a residue from smoke when a tobacco product is burned. IQOS doesn't produce tar because it heats tobacco, not burning it.
1 Tar is a residue from smoke when a tobacco product is burned. IQOS doesn't produce tar because it heats tobacco, not burning it.
Do you know why
25.8 million*
people moved on
to IQOS?
Do you know why
25.8 million*
people moved on to IQOS?
*Source: PMI Financial or its estimate, IQOS user panel and PMI Market Research. Last status April 2022. IQOS user that have fully stopped smoking and which PMI HeatStick usage represents at least 70% total of heated tobacco product consumption from 7 days ago.
*Source: PMI Financial or its estimate, IQOS user panel and PMI Market Research. Last status April 2022. IQOS user that have fully stopped smoking and which PMI HeatStick usage represents at least 70% total of heated tobacco product consumption from 7 days ago.
How it works.
 |
Remove your holder from pocket charger. |
 |
Add your favourite tobacco stick. |
 |
Click to heat and enjoy. |
More TEREA flavours to explore
TEREA Bronze
New
Mellow and aromatic tobacco blend married with cocoa and dry fruit aroma notes.
TEREA Sienna
New
Rounded, toasted tobacco blend matched with woody nuances and subtle light tea aroma notes.
TEREA Blue
New
Deep menthol cooling combined with a mellow tobacco blend and enhanced by peppermint and creamy aroma notes.
TEREA Green
New
Balanced menthol cooling coupled with lightly toasted tobacco blend and enriched by green minty aroma notes.
TEREA Purple Wave
New
A tobacco blend infused with crisp menthol cooling sensations and indulgent dark forest fruit aroma nuances.
TEREA Bright Wave
New
A tobacco blend coupled with deep menthol cooling sensations enhanced by green fruit and fresh aromas.
TEREA Black Green
New
An intense menthol cooling sensation complementing a mellow tobacco blend, and enhanced by green fruit aromas.
Ready to explore a new experience?
Chose the right device for you.
IQOS ILUMA PRIME
Refined and advanced.
IQOS ILUMA
Effortless and enjoyable.
IQOS ILUMA ONE
Pocket-sized and ideal on the go.
Care you can count on
Access our personal coaches for support on how to get the best use from your IQOS.
Loyalty rewards
Earn points to enjoy exclusive privilege
Peace of mind
Accidental damage cover, rapid replacement and international assistance
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