What is IQOS?
What is IQOS?
IQOS is an electronic device that heats tobacco instead of burning it, which allows you to experience the real tobacco taste with no fire, no ash, and less smell than cigarettes. When heating tobacco, it delivers nicotine which is addictive and isn't risk free.
Is IQOS a vape product?
IQOS is not a vape product, IQOS is also not an electronic cigarette.
Both IQOS and vape produce nicotine-containing aerosol without ash and smoke. However, IQOS heats real tobacco while vape vaporize e-liquid with nicotine.
The best alternative for smokers who would otherwise continue to smoke is to use the product that provides a level of satisfaction that enables them to completely switch from cigarette smoking.
What is the difference between cigarettes and IQOS?
The crucial difference between cigarettes and IQOS is the way the tobacco is used.
In the case of cigarettes, the tobacco is lit and burned. In IQOS, on the other hand, real tobacco is only heated by a heating blade.
In a cigarette, the combustion process produces ash and cigarette smoke.
IQOS is different: The tobacco heater releases the real tobacco taste and nicotine by constant heating with the SMARTCORE INDUCTION SYSTEMTM, but without fire, ash, and cigarette smoke smell.
Why is IQOS heated tobacco a cigarette alternative?
Heating tobacco releases flavors and nicotine and allows adult smokers to experience tobacco without combustion. So, it’s no wonder that IQOS heated tobacco, also known as “heat-not-burn,” is becoming an alternative among adult smokers, as it incorporates tobacco without smoke, ash or cigarette smoke smell.
Does IQOS leave a smell?
Since IQOS heats tobacco rather than burning it, the tobacco heatsticks generate noticeably less smell than cigarette smoke. It releases a non-smoke aerosol which is different from the cigarette smoke being produced from a burning tobacco. The smell of the non-smoke aerosol is different from the smell of the cigarette smoke.
Is using IQOS safe or risk free?
IQOS is not risk-free and delivers nicotine, which is addictive. If you are concerned about the health effects of smoking, your best option is to quit tobacco and nicotine use altogether. However, switching completely to IQOS is a better choice than continuing to smoke.
At what temperature does IQOS heat the tobacco?
IQOS uses SMARTCORE INDUCTION SYSTEMTM that heats tobacco – unlike cigarettes that burn tobacco. Inside every IQOS device is a ceramic blade that heats the tobacco inside the tobacco stick up to 350°C – no burning or fire involved.
How do you measure the number of IQOS users?
PMI Financials or estimates (excluding Russia and Ukraine), IQOS user panels and PMI Market Research. Status as of June 2023. IQOS adult users who have completely quit cigarettes and for whom PMI HeatSticks represent at least 70% of their past 7-day heated tobacco consumption.
*IQOS users for whom HeatSticks represent at least 5% of their daily tobacco consumption over the past 7 days.
**IQOS users who have completely quit cigarettes and for whom PMI HeatSticks represent at least 70% of their past 7-day heated tobacco consumption.
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