Return your used
tobacco sticks.

Once with us, we can recycle them for a
waste-free environment.

 

 

 

 

What’s the smallest thing you can do today to reduce environmental impact?

With our Circular programme, you don’t have to throw your used TEREA and/or HEETS sticks away. You can collect and return them to us to be recycled for a waste-free environment.

Take the first step
Get
Collect
Bring back
Get your free collection bag from the IQOS Boutique or any of the stores participating in the circular programme.  Collect your used TEREA/HEETS tobacco sticks in the collection bag. Drop the collection bag in the dedicated recycling bins at the IQOS Boutique or any of the stores participating in the circular programme. 
Get

Get your free collection bag from the IQOS Boutique or any of the stores participating in the circular programme.
Collect

Collect your used TEREA/HEETS tobacco sticks in the collection bag.
Bring back

Drop the collection bag in the dedicated recycling bins at the IQOS Boutique or any of the stores participating in the circular programme.

''Everyone wants to do something to help the environment and IQOS makes it easy.''



Switched to IQOS in 2015

 

 

Real adult consumer who was awarded for their participation in the campaign.   

Don’t let your used tobacco sticks end up in landfills or on the streets.

 

Join our community of IQOS users returning their used sticks via our circular programme. Together we can recycle them for a waste-free environment.

Get your free collection bag in-store during your next visit.

''97% of IQOS users like the idea of collecting and returning their used consumables for recycling.* And you?

* Online survey conducted in Germany, Japan and Russia with 718 adult IQOS users in April 2021.''