• Cigarette smoking causes serious diseases and is addictive. Without question, the best decision any smoker can make is to quit tobacco and nicotine use altogether.
• Minors should not use tobacco or nicotine in any form.
• PMI’s smoke-free products are for adults who would otherwise continue to smoke or use other nicotine products.
• We do not offer PMI’s smoke-free products to people who have never used tobacco or nicotine products or who have quit using tobacco and nicotine products. Our smoke-free products are not alternatives to quitting and are not designed as cessation aids.
• PMI’s smoke-free products are not risk free and contain nicotine, which is addictive. Switching to a smoke-free product is, however, a better choice than continuing to smoke.
• We support our adult smoke-free product users in their journey to full conversion through education and guidance.
• For consumers to experience the benefits of smoke-free products, they must switch completely and abandon smoking permanently.
• We inform consumers of all relevant safety information about our smoke-free products.

• The HEETS used with IQOS devices contain nicotine, which is addictive.
• IQOS is not risk-free. The best way to reduce the health risks associated with tobacco and nicotine is to stop using them altogether.
• Some users of nicotine-containing products may experience abdominal pain, chest pain, choking sensation, cough, shortness of breath, dizziness, dry mouth, dry throat, gingivitis, headache, malaise, nasal congestion, nausea, mouth irritation, palpitations, throat irritation, and vomiting.
• Products containing nicotine should not be used by people who have or are at risk for heart disease, are diabetic, epileptic, or experience seizures.
• Products containing nicotine should not be used during pregnancy or breastfeeding. If you’re pregnant, breastfeeding, or think you may be pregnant, you should stop using tobacco and nicotine altogether.
• Quitting smoking or switching to IQOS and HEETS, or other nicotine-containing products, may require adjusting the dose of certain medications (such as Theophylline, Clozapine, Ropinirole).